Discover next-level search engine marketing (SEM) services that improve visibility, extend brand reach, and attract the consumers most ready to convert.
Ignite the Power of the Internet with Search Engine Marketing Services
Rise above your competitors in search with precision pay-per-click (PPC) campaigns tied directly to your business goals. The right PPC agency can catapult you to the top of page one on Google and other search engines to ensure you stay top–of–mind and within clickable distance of a sale.
CloudControlMedia’s search engine marketing services put your unique offerings in front of the consumers searching for the exact products and services you provide. We build, run, and optimize paid search campaigns using modern tools and a team of marketing experts, that produce results and boost your digital marketing ROI.
Powerful SEM Strategies to Accelerate Growth
Know the Customer Journey
Paid search is more than a good keyword strategy. You need informed structures, compelling ads and user focused landing pages that both make sense the searcher and drives them to right behavior for your business goals.
Target, Target, Target
Effective targeting goes beyond the keyword. We look at demographics, location, devices, intent and more to turn your casual lookers into active buyers.
Always Be Optimizing
There are no search holidays. The internet is a dynamic environment and our experts consistently test and iterate your campaigns so your strategy evolves with the landscape.
“With the recent SEM optimizations CCM made, we drove 18% more enrollments than we have for the past few semesters with the same budget.”
Our Data-Driven Search Engine Marketing Services Rise Above
Silo-Busting SEM
By integrating SEM with affiliate [link], social media, and content marketing, along with SEO, we align search ads with your overall marketing strategy to maximize synergy, improve ROI, and engage users at every stage of the funnel.
Power-Infused PPC Keywords
Leveraging a mix of high-intent, long-tail, and negative keywords, we nurture users until they are ready to convert, while excluding irrelevant traffic and avoiding wasted spend.
Digital Platform Expertise
We have long-term search experience and success tying together quality score, ad relevance, and landing page experience to produce the best ROI.
Data-Driven Search Results
With comprehensive, real-time tracking and data analysis through CCMP, we connect early actions to their down-funnel results, so we invest in the leads that turn into acquisitions.
Ad Testing and Optimization
We use A/B testing to optimize ad performance, refine bid strategies, and adjust keywords, targeting, messaging, and campaigns.
PPC Data Transparency
You get 24/7 access to a customized CCMP dashboard to track quantifiable metrics like click-through rates, cost-per-click, cost-per-acquisition, conversion rates, and overall ROI.
Search Engine Marketing Success Stories
30%
YoY growth
CCM unseated an existing agency to deliver online enrollments that beat the university’s YoY term goals.
The CloudControlMedia team was called in to replace the existing agency. Leveraging our proprietary technology, we worked our analytical magic to unearth underperforming campaigns and wasted spend across Search, Social and Pay-Per-Lead channels. We shifted budget and began further optimizations while also scoring leads for the Admissions team so they could focus on the highest quality, enabling them to surpass enrollment goals:
- 26% YoY increase in fall enrollments
- 30% YoY increase in spring enrollments
- Proved value of marketing so freeze was lifted and university
increased budget by 24%
Ready to Rise Above Your Competitors on Search?
If you’re ready to maximize the results you get from search engine marketing, we can help. Contact us today to schedule a consultation and learn how our services can benefit your business.